Contact Us

Please use the form on the right to contact us.

We usually respond to general enquiries the same business day.

For wholesale enquiries please visit our wholesale page.

Suite 2, 104 Little Malop Street
Geelong, VIC, 3220
Australia

Make a statement with our dapper men's socks. Our designer collection features hand-stitched toes, all made from premium combed cotton for increased comfort and everyday durability. 

Journal

LONG LIVE THE KING

Tristan Austin

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Weekend vibes are when the king shows his style. After a long week of corporate suiting, its time to don the chinos, flamboyant socks, Italian loafers, and head down to the local cafe for a piccolo while reading Esquire & Smith Journals.

Our range of styles cover conservative minimalist through to flamboyant MC. Pretty much a range to drop a hint of style and sofistication with all of your outfits.

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Our combed-cotton range has been designed not only with style in mind, but with a strong commitment to manufacturing a range that stands up to everyday tests of durability.

Like a fine blended coffee, our socks are uniquely blended with nylon and spandex fibres, allowing them to stretch with everyday use but be crisp the next time you wear them.

They are also designed to stay-up the entire length of wear, which is something we can proudly say is a certain with our range.

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MIDWINTER - DOWNTOWN

Tristan Austin

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Damn those commutes are getting darker. By the time I hit the CBD, the sun is only just rising.

My place of choice to defrost and catch up on the overnights markets, has been Cartel Coffee. These lads whip up a mean brew, and play mellow beats while I plan my attack for the day.

People watching from the cafe, charcoal grey has definitely peaked early before spring. The gents are already popping with colour to try and beat the winter blues.

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Matched with the grey suits, a big trend in polka dots has been present. The polka dot socks are versatile enough to dominate the office, but also relax in the Gucci’s on the weekend.

Our range of dots have you covered in the sock dept, with blues, reds, rainbows, and more!

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WINTER FEELS - SUITS & STREETS

Tristan Austin

instagram:  @yohana_balibonera

instagram: @yohana_balibonera

The mornings are getting crisp. Perfect time to refresh the city looks so you can buy your bagel and coffee in style. @yohana_balibonera has dominated the look with a contrast of deep-smoke blues offset with fresh opal greens - featuring our hunter socks! Against the tan monk-strap, this lad has it sorted. Deal closed.

For the more casual gentleman, winter boots are the are the weapon of choice as you day-trip with the partner to a local farmers market. Primed with SIRSOCK’s blue styled range of socks, and paired with some tan chinos. Bliss.

Show us your winter setup on instagram, using the tag #sirsock


MERRY CHRISTMAS!

SIRSOCK™

From all of us at the SIRSOCK team, we wish you an enjoyable Christmas along with a safe new year.

SIRSOCK HQ will be taking a short break over the holiday season, with any orders place between 22nd December - 6th January, being dispatched on our return.

Again thank you for your loyal support and we look forward to another exciting year of style in 2019.

- Tristan & Steve (Founders)

THE BROWNLOW BOYS

SIRSOCK™

The AFL season has come to an end for most of us…. Sorry pies & eagles fans.

But the night-of-nights for the leagues’ finest players was a true fashion event.

The red carpet was lit with sharp suits and elegant dresses.

We received multiple IG tags during the night from players, most while they suited for the event. Our favourite goes to #44 Tom Stewart of the Cats. Obviously happy with his pair of dapper socks from SIRSOCK!

Well done to all of the players that attended and received votes in the count.


Mr Clooney
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HAPPY FATHERS DAY

SIRSOCK™

Happy Fathers Day to all the dapper lads in Australia.

We hope you have a fantastic weekend and enjoy being the special guy for your children / others children / or family friends. 

Today is your day to celebrate!

We were happy to see our box sets listed as a top buy for fathers day in the latest Fashion Journal. Going by the influx of orders last month, there is going to be a lot of dapper dads owning the office this Monday in style.

From all the team at SIRSOCK, have a great time lads!

2018 GEELONG FATHER OF THE YEAR AWARD

SIRSOCK™

BETHANY COMMUNITY SUPPORT

Bethany is a leading supplier of community services in the Geelong and Barwon South West Region.

Each year Bethany works with more than 6000 families and individuals who are experiencing difficulties in their lives, which may include poverty, family violence, disability, family breakdown, relationship challenges or gambling addiction.

Their aim is always to contribute to a society where everyone is valued and enjoys the opportunity to achieve their goals and aspirations, always working towards their vision: Opportunity for All.

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2018 GEELONG FATHER OF THE YEAR AWARD

The Geelong Father of the Year Award is now in it's 19th year, and continues to attract a very strong response from the local community.

In 2017, over 1,000+ entries were received from local primary school children across the region, and a record 25+ schools participated in the initiative. 

Linking in with Fathers' Day, the children are asked to nominate their 'special bloke' (their father or a special father-figure), with a short story as to why this particular individual is special to them.

Such a simple gesture like a nomination, has not only seen recognition of amazing dads' and similar gents but has gained traction in raising awareness of Bethany's fantastic services available to the community.

SIRSOCK is proud to support the Bethany - Geelong Father of the Year Award, and we wish to raise awareness about the superb services that Bethany offers.

WELCOME TO THE FAMILY - CALUM JONES

SIRSOCK™

We are proud to support an extremely talented Australian Production Car Series Driver - Calum Jones.

At just 18 years of age, Calum is already proving his dominance on the track with an epic Instagram timeline of his current events and wins.

This dapper lad is a truly driven individual that we can all learn from, and we are proud to have the SIRSOCK label represented on his car supporting his 2018 season.

 

Make sure to get onboard and support our boy:

https://www.instagram.com/calumjones47/

https://www.facebook.com/calumjonesmotorsport/ 

 

 

VALENTINES DAY 2018

SIRSOCK™

Enjoy 10% off any orders made before February 14th - Enter Code : VALENTINE18

Valentines day is fast approaching and our stock supplies are selling fast. To celebrate the day of couples, enjoy 10% off any orders. We recommend selecting 'Express Shipping' so that your order arrives before the 14th. 

Happy Valentines Day! 

 

SIRSOCK x ARMSTRONG UNITED FC

SIRSOCK™

We are very proud to sign-up as one of the major sponsors for Armstrong United FC, heading into their debut year 2018.

The club is coming along at such a rapid pace, and will feature senior men's & women's teams, along with a heap of junior teams for the upcoming stars of the game.

Such a great way to be apart of the local community. Go Pelicans!

Their website is coming along, and should be up shortly.

www.armstrongunitedfc.com.au

THE LADS FROM CABOOLTURE

SIRSOCK™

We love getting feedback and photos from SIRSOCK fans. We usually get wedding snaps, event hashtags, and in this case the lads from Caboolture SHS decided to dominate their formal dressed to the nines.

We hope you had a great night gents, and we're glad we could help add the finishing touches to the dapper outfits.

SPRING CARNIVAL IS HERE

SIRSOCK™

Blue skies, sunny days, balmy nights, style & colour...... yes it's spring time in Australia.

Leading into carnival season D'marge reported a VRC decision bombshell. For the first time, the Melbourne Cup carnival has made socks optional for 2017. 

Traditionalists.... brace yourselves.....  We have a feeling that chinos and loafers will be flocking to the general admin areas, far from the the Amalfi coast where the trend actually suits.

For the well dressed man, we have loaded on some new designs which include some brighter colours to compliment the spring accessories. 

Poll conducted by D'marge, Oct 2017

Poll conducted by D'marge, Oct 2017

From the above poll, we are glad to see the sock game is strong in the majority of the lads.

See you trackside!

FATHERS DAY SORTED 100%

SIRSOCK™

The FD17 rush has already started and this year dad is in for a treat. Gourmet Basket has just released their FD17 gift range, and SIRSOCK is proudly in the collections.

Their range this year will have dad looking dapper AF while also enjoying some epic brews. 

Our favourite has to be the Mr Metro Gift Hamper. You'll have your old man looking as fresh as Don Draper with the included gentlemen accessories.

Make sure you spoil dad this fathers day & visit Gourmet Basket

ALWAYS HOLIDAY LIKE A BOSS!

SIRSOCK™

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When its time to switch off, do so in style.

Co-founder Steve - currently off the clock in NZ, fires back a snap of himself enjoying the finer things in life.

I don't think I can dream up a better way to spend a Sunday afternoon than sipping on Veuve Clicquot, while the chopper refuels in the background.

Enjoy it brother! 

THE DEBUT OF 'DAPPER' MCGREGOR

SIRSOCK™

FLOYD VS CONOR

We thought we were watching the wrong press conference, as a dapped-out, pea-cocking to the max, chiseled McGregor entered the arena. 

This lad knows how to dominate the moment, with the pin-striped FU custom suit, and every dapper accessory to polish off the power broker look.

He is in a fookin tracksuit, he is Fucked!
— Conor McGregor

A true moment of dapper vs street, with Mayweather sitting without come-back as he was roasted by the Irishman. Sorry Mayweather, the $100m cheque doesn't exempt you from basic fashion sense.

McGregor is claiming a KO in 4 rounds, we have our money on the 1st.